Neighborship created??

Westerdals, 3 floor.

What’s happening behind? As you maybe know (if you have followed this blog) we are trying to create neighborship around Oslo. Now we have a logo and a concept. It has been a long way (of course). We started by using a method called: “SPINN”. At first its like you spin thoughts around the word neighborship and then it lead to many directions or ways to go to a concept.
We did it and this is the directions:

• You don’t get to know your neighbor when you move a lot.
• Use your neighbors knowledge
• Don’t call, its just a wall between
• Are you lonely, don’t be online
• Who lives next to you, can be your next boy/girlfriend. (Who knows)
• We live in a myth, break it down and be open
• Don’t get your bad mood on your neighbor, get it on something else
• Show who you really are
• Ta intitiativet, give something to someone
• Some people need help, give it to those who really need it.

We chose three of them, the read marked sentences.

• Use your neighbors knowledge
• Show who you really are
• We live in a myth, break it down and be open

While working with these sentences there was something that came up all the time:

“We need help to get to know our neighbors” It’s not something that feels natural to us.

After the ringing bell, we started thinking about what we associate with the word: “help”. The first popping up was first aid, and the red screaming color. (It’s like the color screams help and you get very scared).

So the word help lead us to a first aid kit that later became “The NABO KIT”. 

About the great idea:

Targetgroup: People in apartments and blocks.

 ”The nabokit” is a kit that helps you to get to know your neighbors. The nabokit will be sent to every block in Oslo and it will contain your own business cards, and a brochure that explains how to use them. The business cards are made for sharing with others in the same neighborhood, just to get know each other or to get help with something you need help to.

In the first place the business cards are blank when you get the kit, but at the last page in the following brochure you can fill out your own business cards with personal information if you like.

Personal information can be:

• Name
•  Age
• Gender
• Job/education

About the visual profile:

The visual profile was developed by starting creating a logo. Not easy, but we began to find symbols that could associate with the word: neighborship and help.

The logo:

About the colors and why we chose them.

The typography

The illustrations

New books!

As you see, I have a little to read

Steve Jobs

Rest in piece, Steve Jobs. I love you!

Fluxus; still a way to make art and design?

Yesterday, we was introduced to an old art style, called Fluxus. “Fluxus—a name taken from a Latin word meaning “to flow”—is an international network of artists, composers and designers noted for blending different artistic media and disciplines in the 1960s. They have been active in
Neo-Dada noise music andvisual art as well as literature, urban planning, architecture, and design. Fluxus is sometimes described as intermedia.”

The origins of Fluxus lie in many of the concepts explored by composer John Cage in his experimental music of the 1950s. Cage explored notions of indeterminacy in art, through works such as 4′ 33″, which later influenced other artist.

John Cage (1912 – 1992) – American composer.

We are neighbors, but i don’t know you

At Westerdals we`re creating neighborship in Oslo to develop better relations between people. The 14 of October we will public the idea at our blogs.

Creative methods

Did you know that surrealism is a very important period to study if you’re working on being more creative? It contains many different techniques that you can use to come up with great ideas, for example if you would like to write a creative text or produce something visual like a poster or a movie.

Many of the creative techniques we already are using today is influenced by this period. At Westerdals we made a short surrealistic film (max two minutes) based on this creative techniques inspired by surrealism.

Quotes on Design

“You can have an art experience in front of a Rembrandt… or in front of a piece of graphic design.”

— STEFAN SAGMEISTER

 

Design by Narrative

We had this very inspiring presentation today, “design by narrative” by Vesma Kontere McQuillan. “A narrative is a story that is created in a constructive format (as a work of speech, writing, song, film, television, video games, photography or theatre) that describes a sequence of fictional or non-fictional events.”

Prada are good at telling us stories.

This is “Shoe hill” in New York. Method: Metaphor.

Vesma has developed and formed the design at Eger Karl Johan and BIT Bogstadveien.
Must say am amazed by her work.

Museums

Before, Vulkan was a mechanic facric, today it look like this:

How can we make people (specially youths) more interested in Oslo history, and make them visit Oslo history museums. If some do, how can we make them go more often? That is what my graphic design group are trying to find out. Its not a big project, we just have to come up with a couple of creative ideas to soul it. Its more to inspire the people who works at Oslo Museum to do some new thinking.

Do you go to the museums? Why not? For me its like so inspiring – but maybe am a bit weird.